Saturday, March 31, 2012

Spring Giveaway for Photographers

THIS GIVEAWAY HAS ENDED!
The winner of all the prizes shown below is: Alaina Nunez
The winner of a surprise gift is: Misty Heckenliable Birrel

Congrats and check your e-mail! :)

Hey Everyone! As promised, here is the Spring Giveaway for Photographers! I’m very grateful for every one of you and so happy to be able to share some fantastic vendors and their products with all of you! Each one has something special and unique to offer. 
There are 8 vendors donating prizes and 10 prizes to win. 

Start: Sunday, April 1st, 2012 at 10am EST
End: Sunday, April 8th, 2012 at 7:00pm EST


The Prizes:


PhoenixDesigns - Photoshop Templates for Photographers
$50 Gift Certificate
http://phoenixdesigns.bigcartel.com/


Photo Flavor Backdrops
1 Floordrop and 1 Backdrop of Winner's Choice
$100 Value
http://photoflavorbackdrops.com/




$75 Gift Certificate to eWorkshops only. Expires 07/01/2012.

$50 Gift Certificate
Promo Code: Phoenix30 expires April 30, 2012



Set of 6 plastic Mustaches, Lips, Glasses and a Bow Tie on Sticks
$46 Value
Ships from the Ukraine. Winner pays $8 shipping.



$25 Gift Certificate
Gift Certificate can be used towards Shipping.



I Shoot
$20 Gift Certificate
http://www.i-shoot.ca/
Winner pays shipping.



Designs by December 
$20 Gift Certificate
Winner pays shipping.





How to enter:

1. "Like" PhoenixDesigns and all the other vendors on facebook. To make this easy and quick, we are going to do this through rafflecopter (see below). If they ask you for permission, don't worry, you will not receive annoying SPAM mail from them, promise! You get 1 point for every "like", so that's 9 points total! Comment on the blog to let me know you finished this.


That's all you have to do. For more chances to win, keep reading:

2. Optional: Go to the vendors' facebook pages (click on the vendor names above) or websites and browse through their products. Then paste the link to your favorite item in a comment on this blog post and tell me why it is your favorite and what you would do with it. You can do this for each vendor once, but this is not required. You can earn 1-9 extra points this way. 

3. Optional: Share the giveaway on your personal page for 1 extra entry. Make sure you either tag my fan page or add the link to this post so people know where to find it. Come back and confirm that you shared the giveaway on your personal page.

4. Optional: Share the giveaway on your business page (if you have one) for another extra entry. Come back and confirm that you have done so (add your fan page’s name please).

5. Optional: Make a purchase from any vendor DURING THE GIVEAWAY for another optional entry! ONE entry per vendor purchased from. Purchases must be made between April 1st, 2012 and April 8th at 7pm. Confirm through Rafflecopter below SEPARATELY for each vendor you purchased from. I will be confirming these, so you must tell me what you bought and of course you must name the vendor and purchase date. If you buy from all 9 vendors this week, that’s 9 entries right there!


6. Optional: All vendors have worked hard to build their businesses and be able to donate quality products. Go visit their facebook pages, tell them PhoenixDesigns sent you, and thank them for their generosity. This does not give you any more chances to win, but would be a nice thing to do. :)

That’s it! To recap, you have a total of 29 entries to win this.


After thinking about it for a while, I decided that there will be 1 winner. All the prizes together make a fantastic opportunity for someone who just started out or for someone who would like to take their business a step further. Some prizes require the winner to cover shipping costs. Please enter only if you are willing to do that.


There will be one surprise gift for a second winner, worth $25. Shipping will be covered.

Make sure you confirm each step through rafflecopter below ny clicking on the "I did It" button. Even the blog posts need to be confirmed. I recommend keeping this blog open in one window, and doing anything else you need to do in a separate window so the rules are ALWAYS right in front of you and you don’t miss anything. Duplicate entries (for example posting twice that you liked everyone) will be deleted. Don't worry if your comment doesn't show up immediately - I have to approve it before it does. Read carefully, and follow the steps to enter.

Above all, have fun and may the odds be ever in your favor!!!

Christina

Friday, March 9, 2012

The Shirley Collection for Elements Users

Even though Elements is supposed to be a bit easier and a bit more basic than the CS versions of Photoshop, when it comes to actions it is actually more difficult. Elements does not have the ability to create actions in the first place, so actions created in CS-CS5 have to be loaded as "photo effects", which is a bit different. This tutorial is for everyone who has purchased/received my Shirley Collection and would like to find out how to get the best out of it using PSE. You can click on each image for a closer look.

First of all, you open an image. On the right side you see the Effects and then the layers palette, the latter of which is selected in the image below so you can see the background layer. Your actions will be in the effects palette under "All".


I will not get into the blending mode, here switched to "Normal", at this point. But the opacity, here set to 100%, will definitely be important when dealing with actions, so make sure you keep in mind where it is.

My first step will be to run the action named "dreamy" from the Shirley Collection by clicking on the action and hit "Apply" at the bottom. For the following image I dragged my layers palette a bit to the left, which is just a personal preference. See how "Dreamy" is now a folder on top of your background layer and has changed the image?


Photoshop CS users will be able to open that folder and work on each individual file. That is NOT possible in Elements. All you can do to adjust this particular action is to adjust the opacity, underlined with red, to taste. To me, the action made the image look a bit too over-processed, so I lowered the opacity to 61%:


Since actions run on the background layer (meaning with the background layer selected), you can either select the background layer now or Click on LAYER-FLATTEN IMAGE to compress all layers into one. You can now no longer adjust "Dreamy", though, but it is out of the way.

Not all actions end up being collected in a folder, though. Let's run "Strawberry" next. Here is what it'll look like:


You now have several layers stacked on top of the background layer and the action is way too intense for our image. The "Strawberry Haze" is just a bit too much, especially after applying "Dreamy" first. So lower the opacity of that layer to taste (I picked 20%, just to keep a slight warm tone). I also slightly adjusted the layer named "Deeper Color". 

I realize some of you will prefer having all the layers in a folder, so you only have to adjust one opacity. Having a bunch of separate layers ultimately gives you more freedom to adjust and customize the actions, though.

Go to LAYER-FLATTEN IMAGE. The next action I ran is called "Eye See You". Again, it appears on top of the background layer, but next to the folder you might remember from "Dreamy", there is now a layer mask. The layer mask is completely black and I marked it in the picture below with a x.


When the layer mask is black it means the action wasn't applied to any part of the image. We masked it off. For this particular action, we want to have control over it. It's not supposed to be applied to the entire image, only to the eyes. The layer mask gives us the ability to now paint the action in where we want it: the eyes. After running the action, a white brush is automatically selected for you. All you may have to do is adjust its size at the top left, marked with a red line below.


Make the brush tip a little bit smaller than the size of your subject's eyes. If you move over from where you adjust the brush size and look to the right of it, there is now a second opacity adjustment. Make sure it's set to 100%. It determines whether or not you draw at "full power".
Now paint once right on top of the eyes. See the difference? Also, do you see the white spots appearing on the black layer mask?


If the effect is too much, lower the opacity like we did before.

Go to LAYER-FLATTEN IMAGE and run the action "Lovely Skin". CS users can adjust the skin tone for each subject, but in Elements that's not possible, because you can't open the folder the action comes in. Instead, I gave you three different actions with the title "Lovely Skin" - one for light, medium, and dark skin tones. Once you have applied the action, adjust the brush size and paint over you subject's skin. This is what it will look like:


Make sure you don't paint over the eyes. "Lovely Skin" includes a soft blur and the eyes should definitely be as sharp and clear and crisp as possible. Avoid the mouth as well. If you end up painting over the eyes and mouth, just change the color of the brush from white to black and color over the image again.


In the picture above, I marked the current color of the brush at the bottom left with an x. Right now, white is on top. If you want to erase the action, switch it to black. So paint with white, erase with black! 
PLEASE NOTE: In order for this to work, the layer mask (the rectangle next to the folder in the layers palette) has to be selected at all times.

I lowered the opacity of "Lovely Skin" to about 75% and here is the overall before and after:



Hope this tutorial helped and you enjoy your Shirley Collection!

Wednesday, March 7, 2012

Photography 101 - Simple Steps to Improve Today!

When I first started out, I took the worst pictures imaginable. No kidding. It was pathetic. I placed a newborn baby on a red blanket in direct sunlight. That's how bad it was. The only light on the horizon was that I had no illusions and definitely knew I wasn't doing a good job. It took me a while to figure out why my images didn't come out the way I wanted. Why? Because at that point I didn't know a thing about lighting.

If you are at that same point right now as I was back then and are trying to build your portfolio, here are a few suggestions that will instantly improve the pictures you take, whether you are shooting in auto or manual mode. Once you are comfortable  with these "safe" tactics and know how to get the shots you want, branch out and play with the light!
  1. Find an easy Subject. At the beginning and while practicing, it is best to find a subject who is old and patient and willing enough to listen to directions and give you time to get ready for a shot. A child will not stand in the shade until you have figured out your settings and then give you their most natural smile. Kids are difficult to photograph. Why make it harder for yourself? 
  2. Schedule sessions about 70min. before sunset. Not at noon. Never at noon if you can help it. The lighting before sunset is especially flattering and may add a beautiful golden tone to your images.
  3. Get out of the Sun. There are several reasons why I recommend that. Direct sunlight is very harsh and therefore unflattering, because it creates ugly shadows and too much contrast. People squint their eyes in direct sunlight as well, which usually isn't attractive.
  4. Find Shade. And when I say that, I mean complete shade. Look at your subject's face. Is it equally lit or do you see a shadow pattern from a tree? You want it to be equally lit. Sometimes moving your subject a step forward is all that it takes.
  5. Watch the Background. Make sure it is shady also. Why? Because if you place your subject in the shade and the background is lit by direct sunlight, it'll be very difficult to adjust your camera settings and create a balance. More than likely, you will adjust your settings to the subject and then the background/sky will blow out. Or you adjust your settings to the background/sky and your subject will turn out underexposed. An evenly lit location will fix that issue until you have advanced lighting and camera skills.
  6. Be Observant. A photographer has to notice details other people are not trained to see. Above all, your job is to make your subject look good. Are there shadow patterns on the person's face? Do you see a double-chin? Is the hair all over the place? Is there an ugly distraction in the background? Did the subject's clothes shift and reveal more than they should? If you notice any of these things or something else, move or have your subject move. Maybe without mentioning the double-chin. You can always blame it on "bad lighting".
  7. Be Prepared. There is nothing wrong with a little research. Search google for great poses and interesting angles and take some notes. You can always pull them out during the session and remind yourself of the great ideas you had while researching. My fiance always makes fun of my stick figures, but they help me focus and remember. If you come prepared, you will be less nervous during the session, because you don't have to come up with brilliant poses spontaneously.
  8. Don't Amputate Arms and Legs. At least not directly at the joints. What I mean is that composition is important. When you pose your subject and you want to include arms, make sure you can see both arms, not just one. Same goes for the legs. Standing on one leg may seem cute, but if you can't see the other leg because of the angle or pose it looks like there is no second leg. Ouch! 
  9. Find a great Location. There are about a dozen locations here in town that I call my "safe locations". I've taken pictures there before, know where the best spots are, and what to expect from the lighting. Whenever I schedule a session at these locations, I know I will be able to get great shots. Of course you don't want to get into a boring, monotonous routine that doesn't challenge you. But if you are still a bit shaky when it comes to lighting and camera settings, stick to what has already proven to be great.
  10. Study. A successful photography business requires you to know about lighting and camera settings and posing and marketing, and designing, and.... If you want to be successful, there is no way around learning about these aspects. There are a gazillion tutorials online, the local library is sure to have information. A month without sessions doesn't have to be wasted.
I am sure there are people out there who do not agree with me on certain points. Again, this is advice for beginners, advice I wish someone would have given me before I placed the baby in direct sunlight on a red blanket. Advice that can improve your beginner's photography. Ultimately the goal is to go beyond what I have listed here and if you really want to I am sure you can reach it! 

Tuesday, March 6, 2012

Photoshop Actions Explained

Personally, I have been using Photoshop Actions for over a year. I have a bunch that I bought from other vendors and a bunch that I made myself. So until I released my Shirley Collection it never occurred to me that not everyone knows what they are. In fact, I quite forgot that I didn't stumble across them until several month after my first sessions. So let me explain...

What are Photoshop Actions?
When you edit your pictures, did you ever notice that there are certain editing steps you ALWAYS do, such as increasing the Saturation, then add Contrast, and then tweak the Levels? Let's say you have 30 images to edit. It can be very tedious to go through every single image and do the same steps over and over again. That's where Actions come in. Instead of manually repeating your editing steps, you can go through them once and record exactly what you are doing. This recording is called an "Action". You can now apply it to the 29 other images you still have left to work on and all the steps you have recorded are now done automatically. And much faster than you could possibly do it by hand.

Why Use Photoshop Actions?
First of all, they are incredible time savers. But they can also help improve your photography. Of course, if you are serious about your business/hobby, there is no way around learning as much as you can about lighting and camera settings and posing. But there is hardly any SOOC (straight out of camera) picture that would not benefit from a little editing. From my own experience, Photoshop is not a program one can easily master in a couple of weeks, though. In fact, it is quite complicated. And I know that it is difficult for someone with only basic editing skills to compete with other photographers who are advanced editors. Photographers and designers who offer their own Actions basically let you purchase their editing steps and therefore their knowledge. Which can improve your photography through editing.

So are Actions only for Beginners?
Not at all! I know a lot of successful and advanced photographers who love actions. Again, they save a lot of time. And you can use Actions and only adjust the opacity to taste or you can use them as your basic foundation that you tweak until it becomes "your own".

The picture below shows you the layers palette after the sample Action "Dreamy" is applied. You can either click on the folder "Dreamy" itself, just like I did in the picture, and adjust the opacity to taste. Or you can click on each new layer separately and adjust settings, opacity, and colors.


Actions are definitely for anyone (who has Photoshop...), whether you purchase them from others or make them yourself. It is important to realize, though, that every image is different. Actions usually target specific colors, so an Action that is supposed to enhance pastel colors will not look well applied to a heavily saturated and colorful image. That's why you get a Collection of Actions, so you have a selection to choose from.


Over the next couple of weeks I will add installation steps for Elements and CS versions as well as more detailed information.

Thursday, March 1, 2012

Time Management

Today's post was inspired by a handful of drivers passing me on my way to the store, obviously pitying me for having to balance grocery bags on the handlebars of my bike.

I live in a neighborhood right around the corner from Walmart.
It takes me 3 minutes to get there by car.
10 minutes to get there by bike.
20 minutes if I decide to walk.

When the weather is nice and I feel like it, I take my bike to run errands such as getting a couple of ingredients for dinner from the store. Or visit the library just a couple of minutes further away. People around me often seem to find that weird. But those are the same people that drive their car to the store and later take an hour out of their day to jog through the park or go to the gym. Why not run errands and work on your fitness at the same time?

And here is the actual topic of the day that also brings us back to photography: Time Management and Efficiency
  1. FAQs: There are a few questions clients ask me regularly, such as "How much is a session? What is included? How long will it take you to edit?" And even though my website contains all of this information, I end up replying to these clients via e-mail. Is it really worth it to spend 15-20min. typing up an informative and professional response every time? Absolutely not. Take a word document and create generic answers to the most common questions you are asked. Now all you need to do when one of those questions comes up is copy and paste.
  2. Communication: There's facebook and twitter and google+ and private messages and cell phones and your business e-mail as well as your personal e-mail address. I'm sure I'm missing something. Anyway, you can't constantly monitor every single way a client could be trying to contact you. For important things, such as details about a session or scheduling, encourage all of your clients to use ONE of the above methods. Personally, I prefer e-mails because they are the closest to an old-fashioned letter and therefore your safest bet should you need proof of an agreement in writing.
  3. Editing: When editing a session, several images will have a similar look to them, because they were taken at the same spot and with the same lighting conditions. That's what Photoshop Actions and batch editing are for! I often edit the first picture while recording my steps. Then I apply the newly created Action to the rest of the pictures. Sometimes that action can be used again in the future. Sometimes it gets deleted. Did you know you can even create an action that includes already existing actions? One of my personal ones runs "Lemony Snicket" and "Fuzzy Peach" and "Eye See You" from my Shirley Collection automatically one after the other, at different opacities.
  4. Eliminate Distractions: Unfortunately, we have all become used to instant replies to questions, instant communication through phones and other media. But my old approach (edit two pictures, then check facebook, edit another picture, then check email, ...) was so unproductive, I had to change it! After all, it won't hurt anyone to have to wait for a reply a couple of hours. Close down all programs and all sites that may be distracting in some way. Edit. Finish. Then check facebook. You'll get more done, I promise.
Being more time efficient means more free time and a higher hourly wage. Who doesn't want that?